Is your pricing model and commercial strategy AI-ready and future-fit?

AI has arrived, and predictions of 5% - 30% efficiency savings suggest a shift no law firm can afford to ignore.

For law firms that predominantly bill with reference to hours worked, this has the potential to reduce fee income by a similar proportion. Whether AI is ultimately a threat or an opportunity for your firm will depend on how you adapt your commercial models around pricing, operations and growth.

In this webinar, we will discuss the implications of AI-driven efficiency on:

• Pricing strategy,

• Productivity, and ultimately

• Law firm profitability and PEP.

The purpose of the webinar is to provoke thoughts on key questions for law firm leaders around:

• What parts of your firm will this technology impact more / less?

• In principle, what are you going to do with these efficiency savings?

• Is your current pricing strategy and default fee type still appropriate?

• Do you need a step change in new business development to make up for a shortfall in hours and fee income?

Join Darren Mee and James Markham from the Legal MBA (https://www.thelegal.mba/) on Thursday 29^thJanuary at 3 pm for this critical session for law firm leaders and departmental and PG heads.

To register for the session and add it to your calendar, use this link:

https://us02web.zoom.us/meeting/register/T49OeQtMRkatmLTF7Nc9hQ

For further information please contact MI HQ mackrell.hq@mackrell.net